Brussels is a city where medieval squares, comic book murals, and chocolate shops blend into one unforgettable experience. Whether you’re wandering the cobbled lanes near Grand Place or browsing quirky boutiques in the Marolles, there’s no shortage of unique, locally made souvenirs that reflect the spirit and humor of the Belgian capital.

Based on local suggestions, items commonly found in the city’s shops and markets, and favorites among both tourists and locals, here’s a guide to the top souvenirs to pick up in Brussels — plus where to shop and a few practical tips.


Top 10 Souvenirs from Brussels, Belgium

1. Belgian Chocolate

No surprise here — Belgium is world-famous for its chocolate, and Brussels is packed with chocolatiers. Whether it’s a box from Pierre Marcolini, Neuhaus, or Mary, you’ll find everything from creamy pralines to artistically molded bites.

Widely available in chocolate boutiques, airports, and gift shops.

2. Beer and Beer Glasses

Belgium takes beer seriously, and each brew often has its own branded glass. Pick up a bottle of Trappist ale or a local craft beer, and don’t forget the matching goblet or chalice to complete the experience.

3. Lace Items

While Bruges is better known for lace, Brussels also offers handmade lace accessories like bookmarks, doilies, or framed pieces — often made using traditional techniques.

4. Speculoos Cookies

These cinnamon-spiced shortbread biscuits are a Belgian staple, often eaten with coffee or tea. Look for beautifully packaged tins or boxes from brands like Maison Dandoy.

5. Comic Book Merchandise (Tintin, Smurfs, etc.)

Belgium is the birthplace of Tintin, the Smurfs, and Lucky Luke. You’ll find all sorts of souvenirs, from posters and mugs to figurines and limited-edition prints — especially near the Comic Book Museum.

6. Manneken Pis Miniatures

This cheeky little statue is a Brussels icon. You’ll see him everywhere — in the form of keychains, bottle openers, chocolates, snow globes, and even socks.

7. Belgian Waffles (Pre-Packaged or Mixes)

While fresh waffles are best eaten on the street, you can take the taste home with boxed versions, DIY waffle mix, or branded irons from specialty food stores.

8. Fridge Magnets and Street Signs

Brussels street signs (especially in both French and Dutch) make quirky gifts. There are also comic-themed magnets, Grand Place postcards, and humorous Manneken Pis collectibles.

9. Artisanal Mustard or Sauces

Belgium produces some excellent condiments — try Ghent-style mustard, flavored mayos, or beer-based sauces sold in glass jars for an edible souvenir.

10. Belgian Linen or Kitchenware

You can find tea towels, aprons, and oven mitts featuring Belgian symbols, recipes, or comic designs. Some shops also sell locally made ceramics and enamelware.


Where to Shop in Brussels

  • Galeries Royales Saint-Hubert:
    A beautiful 19th-century shopping arcade filled with upscale chocolate shops, boutiques, and jewelry stores — great for gifts and edible souvenirs.
  • Grand Place & Rue de l’Étuve:
    This area is the epicenter for souvenir stalls, chocolate shops, and Manneken Pis memorabilia — a bit touristy but full of variety.
  • Place du Jeu de Balle Flea Market (Marolles District):
    Ideal for vintage finds, quirky Brussels keepsakes, and antiques. You never know what you’ll discover!
  • Brussels Comic Book Museum Gift Shop:
    A must-visit for Tintin or comic book fans. They stock figurines, books, posters, and fun merchandise featuring Belgian comic icons.
  • Dandoy (near Grand Place):
    The go-to spot for authentic speculoos and other traditional Belgian biscuits, beautifully boxed and gift-ready.

Shopping Tips for Brussels

  • The local currency is the Euro (€), and credit cards are widely accepted in most shops and boutiques.
  • Shops generally open late and close early, especially on Sundays. Plan ahead if you want to visit smaller boutiques.
  • Look for labels like “Made in Belgium” — especially for lace, ceramics, or packaged food items — to ensure authenticity.
  • Chocolate can melt in transit. Ask for vacuum-sealed or insulated packaging, especially during warm months.
  • VAT refunds are possible for non-EU visitors if you spend over a certain amount in one shop. Ask for a tax refund form.

Final Thoughts

Brussels is a city with a sweet tooth, a sharp wit, and a flair for detail — and its souvenirs reflect that perfectly. Whether it’s a box of pralines, a Tintin notebook, or a bottle of strong ale, what you bring home from Brussels is bound to carry some of that quirky, creative charm with it.


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