Podgorica may not have the coastal views of Kotor or Budva, but as Montenegro’s capital, it offers a different kind of experience — one that blends urban life, Ottoman history, and Balkan tradition. While many travelers pass through Podgorica on their way to the coast or mountains, those who take the time to explore will find authentic, locally made souvenirs that offer a true taste of Montenegrin culture.

Whether you’re browsing open-air markets, dropping into small artisan stores, or visiting local food producers, Podgorica has plenty of memorable gifts to discover.

Top 10 Souvenirs from Podgorica

1. Montenegrin Wine

Podgorica is surrounded by vineyards, and it’s home to Plantaze, one of the largest wineries in Southeast Europe. Their signature wine, Vranac, is rich, bold, and affordable — often sold in gift boxes or airport-friendly packaging.

2. Rakija (Fruit Brandy)

A staple of Montenegrin hospitality, rakija is a strong fruit brandy made from plums, grapes, or quince. Many locals make their own, but you’ll find high-quality bottled versions in markets and wine shops — a favorite among both visitors and locals alike.

3. Handmade Wool Socks and Slippers

Based on local traditions, you’ll find cozy wool items, often hand-knit with traditional patterns, in shops and seasonal craft fairs. These are perfect if you’re visiting during cooler months — and they’re easy to pack!

4. Local Honey and Bee Products

Montenegro’s clean mountain air and wildflowers produce excellent honey, which is widely available in jars at farmers’ markets and small delis. Many vendors also sell propolis, beeswax candles, or honey soaps, often packaged attractively for gifting.

5. Traditional Embroidery

In small shops and at cultural fairs, you’ll often come across hand-embroidered cloths, blouses, or table runners made using regional Balkan motifs. They’re lightweight, decorative, and uniquely Montenegrin.

6. Ceramics with Montenegrin Symbols

Pottery and ceramic tiles featuring the double-headed eagle, Orthodox motifs, or mountain and lake scenes make eye-catching souvenirs. Some even replicate motifs from the nearby Ostrog Monastery or Crna Gora (Black Mountain).

7. Mountain Herbal Teas

Montenegro’s rugged terrain is home to wild herbs like mint, thyme, and St. John’s wort. Many locals gather and dry these into tea blends sold at markets — a calming, fragrant gift that’s easy to carry home.

8. Books, Maps, or Art Prints

Podgorica’s bookstores and museum gift shops stock photography books, maps of old Montenegro, or artworks by local painters. These are excellent for travelers who appreciate a souvenir with depth.

9. Natural Cosmetics

Small brands across Montenegro make handmade soaps, creams, and oils from local ingredients like lavender, olive oil, and honey. Based on local recommendations, shops around Podgorica’s center often carry eco-conscious options.

10. Olive Oil from Bar or Ulcinj

While grown outside Podgorica, you’ll often find bottles of cold-pressed olive oil in the capital’s gourmet shops — made from centuries-old groves in southern Montenegro. These are high in quality and often labeled by the family or cooperative that produced them.

Where to Shop in Podgorica

  • Green Market (Tržnica):

Located near the city center, this lively market is packed with stalls selling fresh produce, dried herbs, honey, rakija, and wool crafts — often at better prices than tourist shops.

  • Mall of Montenegro and Delta City:

These modern shopping centers have local wine shops, bookstores, and gift shops selling Montenegrin-made goods alongside international brands.

  • Plantaze Wine Shop (near the center):

A must-stop for wine lovers. Staff are happy to recommend local reds, whites, and brandies, and you can often sample before you buy.

  • Local Artisan Shops (Bokeška Street area):

Bokeška Street and its surroundings are home to a handful of small boutiques selling jewelry, textiles, and ceramics, many made by regional artists.

  • Airport Duty-Free Shop (Podgorica Airport):

Good for last-minute gifts like wine, rakija, and packaged sweets — often with Montenegrin branding and travel-safe packaging.

Shopping Tips for Podgorica

  • Talk to the vendors. Many market sellers or wine shop staff are happy to explain where their products come from — you’ll often get a story with your souvenir.
  • Pay in euros. Montenegro uses the euro, and most places accept cash or card — but markets are usually cash only.
  • Watch for authenticity. Look for “domaci proizvod” (domestic product) signs or labels indicating locally made goods.
  • Try before you buy. Whether it’s cheese, rakija, or tea, many market sellers offer free tastings.
  • Be mindful with liquids. For olive oil, wine, or rakija, pack in your checked bag unless buying duty-free.

Final Thoughts

While Podgorica might not be Montenegro’s most touristed city, it’s an authentic place to experience local life — and local craftsmanship. Whether you’re picking up a bottle of rich Vranac, a jar of wildflower honey, or a handmade wool scarf, your souvenir from Podgorica will carry the warmth and tradition of the Balkans.

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“I have not told the half of what I saw, for I knew I would not be believed.”

Marco Polo